Most service offers go unread for the same reasons
Service-offer threads live or die on a few specific qualities.A specific scope, not a broad capability
- Bad: "I do web development"
- Better: "I build WooCommerce stores for TR-market businesses, focused on conversion optimisation"
- Best: "I build WooCommerce stores for TR-market businesses, ~10-50 SKUs, with TR-specific payment + cargo + e-fatura integration. 4-6 week timeline, 25k-60k TL range."
The narrower the offer, the easier it is to recognise as fitting.
Pricing transparency
- Pricing range — minimum, typical, "starts from"
- What's included at each tier
- What's not included
- Hourly / day rate if relevant
The "DM for pricing" approach signals discomfort and filters out price-conscious buyers in the wrong direction.
Evidence, not claims
- Portfolio links to live work
- Specific case studies with numbers
- Tech stack / tooling mentioned
- Reviews or testimonials with the customer's permission
The "who you are" part
- Real name and / or established forum identity
- Years in the field (briefly)
- Why you're particularly suited to this kind of work
- Where you're based
- Languages you operate in
Process — what working with you looks like
- How initial conversations work
- Engagement model — fixed-price, retainer, hourly
- Communication cadence during work
- Delivery format
- Revisions / iteration policy
Availability
- When you can start
- Roughly how booked you are
- Geographic / time-zone availability
- Capacity constraints
The ask: how to inquire
- Preferred contact method
- What information you need from inquirers
- Response time you commit to
Updating the post
- Status updates — "currently booked", "available from X"
- Recent additions
- Bumping with substantive updates, not for visibility
Things that hurt the post
- All caps, excessive emoji, exclamation marks
- Vague claims of expertise without evidence
- Overlong introductions
- Hard-sell language
- Claims that overpromise (guaranteed page-1 SEO in 7 days)
- Bumping with one-word replies